Our Values
Our mission is to inform and empower you with health information so you can make the best choice for your health.
Our difference is our spirit. We have the courage to thrive in complexity when others shy away.
Our Advantages
Our People
George Jerde
EditorGeorge is a health writer, certified holistic nutritionist, and 100% plant-based athlete. With his wife and their two kids, George lives in British Columbia, Canada. That’s where you can usually find him running mountain trails, working out in his home gym, or writing in a coffee shop.
Cynthia Wehner
EditorCynthia is an expert in health and wellness, beauty, consumer products and product reviews, travel, and personal finance. She has spent the last 20 years as an award-winning lifestyle writer and editor for a variety of national print and digital publications.
Sonny Treutel
EditorSonny is a passionate certified personal trainer and group fitness instructor who uses a combination of HIIT and metabolic training and stress management techniques. He’s worked with hundreds of clients, from CEOs to professional athletes–and everyone in between.
Natasha Predovic
EditorNatasha is a creative, freelance and ghostwriter for industries that include but are not limited to the arts & entertainment, travel, publishing, real estate, pets, personal and professional development, and much more.
Lillian Harvey
EditorLillian is a freelance writer based in Des Moines, Iowa. Passionate about all things wellness. She aims to bring seemingly intimidating food and fitness concepts down to earth for readers.
Summer Carroll
EditorSummer is an award-winning journalist, author, and ghostwriter who for nearly two decades has covered health, fitness, parenting, relationships, and other wellness and lifestyle topics.